Morphettville Stuns with Destination South Australia Service

24 March 2025

The spotlight was on Morphettville on Thursday, with an unforgettable Destination South Australia experience for 150 key industry leaders.

Thanks to Business Events Adelaide, the showcase dinner was the final stop in the two-day itinerary which was attended by local, interstate, and international buyers as well as key industry leaders.

Hosted guests were welcomed with a short bus tour around the racecourse before making their way up to the Wolf Blass Events Centre for the night’s proceedings. The two-course degustation style dinner, led by Morphettville’s Executive Chef Steven Clark, celebrated the state’s local produce from Coffin Bay oysters, Port Lincoln abalone, Kangaroo Island lobster and Mayura Station beef; further complimented by live catering stations, canapes, and dessert stations.

Morphettville CEO, Grant Mayer, said events like this are crucial to show the unlimited potential of the racecourse.

“Morphettville has gone through a period of transformation that has created relevance not only across the racing industry but across tourism, business events and the broader entertainment and hospitality industries,” Mayer said.

“Being offered the opportunity to host international, interstate, and local major event organisers is a massive coup for the Club and something that the Board and staff (past and present) should be immensely proud of.

“Over the next five years, we will have completed the most amazing transformation from a metropolitan racecourse to a multifaceted all-purpose destination in South Australia that has built and developed a community on its doorsteps.

“The future of our business has been and will continue to be built on the creativity and innovation of the people involved in this great club.”

Thanks to key sponsors including Encore Technologies, Entertainment Adelaide, Penfolds Wine, JAKS Hire, Canela Cartels , 23rd Street Distillery and Croser for the continued support and making the event possible.

Destination South Australia (DSA) is the premier business events exchange hosted by Business Events Adelaide. It is an opportunity to educate potential event organisers as to the best experiences, products, and services available within South Australia. DSA continues to provide business and networking opportunities while putting Morphettville on the map as one of the states leading event spaces.

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