Lucky Horseshoe Promotion launched for 2025

1 October 2025

Morphettville is excited to announce an exciting partnership with Ronald McDonald House Charities South & Central Australia (RMHC SCA), giving punters a chance for a unique Adelaide Cup Day experience through the 2025 Lucky Horseshoe Promotion.

The 2025 Lucky Horseshoe Promotion will offer 4000 collective pins, available to purchase from October 1 in support of RMHC SCA.

Chief Executive Officer Grant Mayer said the Club is thrilled to be partnering with Ronald McDonald House Charities and look forward to building a long-term relationship with them and playing a vital role in raising much needed funds for a worthy cause.

“This will be the inaugural Lucky Horseshoe Promotion, with the view of it becoming a lasting initiative at Morphettville and the pin being a piece that the punters will want to have a ‘must-keep’ for each year of the Spring Carnival,” Mr Mayer said.

Ronald McDonald House Charities Chief Executive Officer Melissa Monkhouse is delighted to partner with Morphettville.

“This partnership will help us continue to provide vital services to families in need with ill and injured children receiving treatment in Adelaide,” Ms Monkhouse said.

“We are grateful for Morphettville’s commitment and look forward to working together to deliver meaningful outcomes and long-term impact.”

The 2025 Lucky Horseshoe Promotion is proudly supported by Morphettville, Claymore Wines and Quayclean, with a share of over $5000 in prizes to be won, with the major prize of a Premium hospitality experience for 10 guests in the Wolf Blass Event Centre Champions Balcony package on Adelaide Cup Day.

A custom-designed horseshoe pin being created by Winning Edge Presentations will be available to purchase from Morphettville reception every day, Sportsbet Diva Bar on race days and from RMHC SCA roaming volunteers over Spring Carnival.

To enter, simply purchase a Lucky Horseshoe pin for $10, scan the QR code on the backing card and enter your details to put yourself into the draw.

Lucky Horseshoe Pins will be available until December 31, 2025 or while stocks last.

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